15th MindTrek Conference and the International Academic Conference

The MindTrek Association hosts MindTrek as an annual conference. The Academic MindTrek conference has been a part this unique set of events comprising competitions, world-famous keynote speakers, plenary sessions, media festivals and workshops, since 1997. It is a meeting place where experts and thinkers present results from their latest work regarding the development of Internet, interactive media, and the information society. MindTrek brings together researchers and practitioners from diverse disciplines that are involved in the development of media in various fields, ranging from sociology and the economy, to technology. The main themes presented in the conference are from fields of social media, ambient and ubiquitous media, digital gaming, open source, media business, media production and media management.


Themes presented in the conference

Social Media

“Get social!” Social media and Web 2.0 technologies are applied in ever diverse practices both in private and public communities. Totally new business models are emerging, traditional communication and expression modalities are challenged, and new practices are constructed in the collaborative, interactive media space.

Ambient and Ubiquitous Media

“The medium is the message!” – This conference track focuses on the definition of ambient and ubiquitous media with a cross-disciplinary viewpoint: ambient media between technology, art, and content. The focus of this track is on applications, theory, art-works, mixed reality concepts, the Web 3.0, and user experiences that make ubiquitous and ambient media tick.


Digital Games

The culture and business of digital games is becoming increasingly varied. The current trends range from novel interface innovations and digital distribution channels to social game dynamics and player-generated content. The games track is open for theoretical works, empirical case studies and constructive projects.


Open Source

The last decade has seen a significant increase in open source initiatives such as open source software, open standards, open content, open media, or even open source hardware. On the one hand, the open movement has created new kinds of opportunities such as new business models and development approaches. On the other hand, it has introduced new kinds of technical and non-technical challenges.


Media Business, Media Production and Media Management

Media business and media management face the challenges of the emergence of new forms of digital media. This theme focuses on business studies, policies, practices, and organizational structure of media firms. It discusses competition, patterns of media usage, advertising models, and how traditional media can cope with the challenges coming from digital media focusing on media business and media management issues.


Tools and Demonstrations

The aim is to gather tools and demonstration contributions from researchers and professionals from the communities related to the topics of media in the ubiquitous arena. The objective for the Tools Session is to provide a forum for exchanging experiences and automated solutions to support the topics areas in its various manifestations and needs. The target audience includes members of the academic community, who can demonstrate the results of their research projects implemented in these areas, as well as members of the industry / companies who are interested in presenting or commercial tools for internal use. The Tools Session will consist of presentations and practical demonstrations of the tools selected.




Call for Papers for Academic MindTrek 2011



The scientific part of the conference is organised in cooperation with ACM SIGMM, and ACM SIGCHI. Conference proceedings will be published in the ACM digital library. Selected high quality papers will be published in international journals, as book chapters, or via open access journals.