Marit af Björkesten is an experienced journalist and leader with a long history of working in the media industry, both broadcast and print. Currently she heads the Swedish Yle unit at the Finnish Broadcasting Company. As a member of the Management Group at Yle Marit also oversees the development of digital content for new generations and the development of journalism at Yle.
Topic of speech:
What tech and journalism can do to strengthen society
When trust in institutions is declining, the public discourse is getting more polarized and the discussion becomes more toxic many people blame media. Yet media can be essential in creating a better dialogue and providing the context for understanding each other better. Good journalism is still the core, but in addition we need to implement new technologies in a creative way and co-operate more closely with our audiences. I will present a few examples of how we can use tech to strengthen journalism and how we might be able to strengthen society together
