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Programme

October 6th will be dedicated to partner sessions and Academic MindTrek. The conference programme, Oct 7th-8th, consists of keynotes, theme tracks and panel discussions.

See the preliminary conference programme below.

Thursday Oct 7th

8:30-9:30 Registration and coffee
  PLENARY SESSION
9:30-9:35

Opening
Jarmo Viteli
Chairman of the MindTrek Association

9:35-10:30

Dave Nielsen
CloudCamp:
The Economically Unstoppable Cloud

10:30-11:30

Lauri Kivinen
YLE:
Yle's role: "Something old, something new, something borrowed, something blue, and a lucky sixpence in her shoe?"

11:30-12:30 Lunch
 

New Mobile Ecosystem

Cloud Computing

MindTrek Launchpad

Academic Session

12:30-12:40
Host Intro
Julien Fourgeaud
Le Catalyst
Janne Järvinen
F-Secure
Jukka Matikainen
Hermia Ltd
&
Henri Rantalainen
Technopolis
Veikko Ikonen
VTT:
New ways to involve consumers in the service development process
12:40-13:10

Paul Houghton
Futurice Ltd:
Android Ecosystem: Hype and Reality

Beat Schwegler
Microsoft Western Europe:
Head in the Cloud, Feet on the Ground
Will Cardwell
Aalto University Center of Entrepreneurship:
Creating Black Swans in Finland: Making your Start-up Attractive on a Global Scale
Imed Hammouda
Tampere University of Technology:
Open Source Legality Patterns
 
13:15-13:45

Rafe Blandford
All About Symbian:
Opportunities with Symbian

Antti Lappeteläinen
Notava:
uAxes offloading
– launching a new earnings model for WiFi communities
MindTrek LaunchPad competion: Finalist pitches

Michael Erwin Steurer
Graz University of Technology:
A Micropayment enabled Webshop for Digital Assets in Virtual Worlds

   
13:50-14:20 Tomi T. Ahonen:
The evolution of the iOS story
Mark Sorsa-Leslie
Hammerkit:
How to become a 100% cloud-based SME - Experiences of HammerKit
Jari Jussila
Tampere University of Technology:
Social Media Use and Potential in Business-to-Business Companies Innovation
   
14:25-15:00 Panel discussion:
Julien Fourgeaud
Paul Houghton
Rafe Blandford
Tomi T. Ahonen
Panel discussion:
Janne Järvinen
Beat Schwegler
Antti Lappeteläinen
Mark Sorsa-Leslie
Anna Salmi, Juha Kronqvist & Päivi Pöyry-Lassila
Aalto University:
Supporting Empathy in Business Process Simulation with Scenarios
15:00-16:00 Networking Coffee
hosted by Pauliina Mäkelä, Kinda Ltd.
  PLENARY SESSION
16:00-16:15 MINDTREK AWARDS
16:15-17:00 Olavi Toivainen
Nokia:

It ain't over 'til the fat lady sings - competition in mobile!
 
21:00-02:00 MindTrek party & MindTrek Awards ceremony
@
nightclub Bricks (Hämeenkatu 18)

Friday Oct 8th

9:00-9:30 Registration and coffee
  Plenary Session
9:30-10:15 Latif Ladid
IPv6 Forum & the Internet Society:
The Future of the Internet 
         
  Social  Moving Pictures Social Machines War stories Academic Session
10:30-10:40
Host intro
Tommi Pelkonen
Frantic Media
Mikko Siuko
VTT
Christina Forsgård
Netprofile Finland
Janne Paavilainen
University of Tampere:
Workshop:
Designing Social Network Games with SoPlay Heuristics
10:40-11:10 Christian Fonnesbech
The Quantum Room:
Social Fiction: in future there will be more to talk about

Outi Aho:
Robots do not cry?
Kai Lemmetty,
GigsWiz:
Floobs - Lessons learned
 
11:15-11:45

Korash Sanjideh
Chew TV Network:
TELL US TV
Connecting the UK's young people through social movie making

Prof. Hideki Kozima
Miyagi University:
Robot as a mediator for therapeutic social interactions
Ramine Darabiha
MySites:
Reinventing MySites (and avoiding death!)
 
11:50-12:20 Taina Rajanti
Aalto University:
"Made this about six years ago, but had it removed for copyright reasons"

Mika Laitinen
Fastems:
Future robots – master or servant

Tina Aspiala
Eat.fi:
Party favors from the bubble
 
12:25-13:00 Panel discussion:
Tommi Pelkonen
Christian Fonnesbech
Korash Sanjideh
Taina Rajanti
Panel discussion:
Outi Aho
Hideki Kozima
Mika Laitinen
Panel discussion:
Christina Forsgård
Kai Lemmetty
Ramine Darabiha
Tina Aspiala
13:00-13:45 Lunch
  PLENARY SESSION
13:45-14:30 Juhani Vuorio
Microsoft:
Software creates opportunities
14:30-15:15

Joanne Jacobs
Social Media Expert Consultant:
From the Shallows to Full Immersion: Compelling & Useful Technologies

15:15-15:30 MINDTREK LAUNCHPAD AWARDS
& Closing